PR strategy and campaign planning

This workshop will help you plan a range of PR activities to meet a specific goal as part of a strategic Public Relations campaign.

Through a range of trainer led discussions, interactive group exercises and current case studies you’ll learn to:

• Take and interrogate a brief
• Conduct research and interpret findings
• Set PR objectives
• Shape and refine messages
• Develop creative ideas that fit strategically
• Plan and implement PR activity and tactics to support your aims
• Evaluate your impact

Timing: 1 day 9.30 – 4.30
Cost: £465 pp + VAT (group discounts available)
Dates: New dates coming soon

PR strategy and campaign planning workshop testimonial

“Brilliant, thanks!”

“Very useful session which generated lots of ideas/tips to think about”